SOTC # 15 of 16: SANTOS DE CARTIER WSSA0013

SANTOS DE CARTIER WSSA0013

Iconicism. The idea of iconicism is the one resounding theme throughout my collection. From the Submariner to the Speedmaster, I’ve tried to collect iconic watches. And iconicism is what brought me to the Cartier Santos. Being the first men’s purpose built wrist watch ever made and first pilot’s watch for Alberto Santos-Dumont, the Santos is, in my opinion, arguably the most iconic ever.

The latest Santos is a fantastic modern version of the classic Santos, while still retaining its DNA and essence over the course of the model line’s 100 plus year history. I opted for the blue dial version, which sadly only comes in the XL size, my only criticism. The best part is easily the blue/black gradient sunburst dial. It’s so simple, yet complex. It looks lovely from 6 feet away but the details reward you upon closer inspection.

Similar to other iconic watches, like the Sub and Speedmaster, the updates in this latest Santos are subtle, with the small incremental improvements working towards a leap in a better design and user experience.